The "Greater Fool" Blog

Here are some tips for increasing your market penetration: Maintain or increase your product's market share by using more aggressive ...

Have you heard of services like Nature Box or Blue Apron? Ipsy? Loot Crate? Birch Box? All of these are part of a hot new trend: subscriptio...

Product Support is something many of us probably don't think about on a daily basis. If our internet is acting up, we find a customer se...

Recently, I have been in the market to buy a gaming computer. Millions of Americans have a console (Xbox or Playstation), but they have one ...

A topic that I enjoy musing about on Sunday drives or while strolling down a grocery aisle is:  what makes my preferred brands successful? L...

Recently, our instructor went in to more detail about what a value proposition is. A Value Proposition should tell employees, potential busi...

In order to fain an understand of what people want or how they feel about certain product and ideas, companies use market surveys to gather ...